The sun is shining. Snow is melting. And, I was delighted to be asked by Humane Society International and the Humane Society of the United States to participate in their #BlogForBunnies campaign for #BeCrueltyFree Week (March 9th – 13th). The week is intended to raise awareness about animal testing in cosmetics and also creates a world-wide collective of badass animal-loving bloggers from around the globe who will be posting about the importance of pushing for legislation that will eradicate animal testing FUREVER. Needless to say, I’m very grateful to be part of this campaign, and to incentivize you lovelies to take to social media using the hashtags #becrueltyfree and #blogforbunnies, I’m doing a giveaway. Woot.
How It All Began
As many of you know, I’ve been passionate about animal testing long before I was even vegan. I found a PETA pamphlet on animal testing at my local grocery store (in Texas, yo) when I was 11 years old, and ever since, I’ve only used products that are cruelty-free (to the best of my abilities, at least). And check it out, I’m still alive and am able to groom with confidence. Heck, I even did a two-part series for Refinery29 on animal testing.
Sure, choosing cruelty-free might mean telling those Department store perfume gals or bright Sephora end caps with the latest prestige lipstick no, but the peace of mind you get knowing you’re not contributing to the suffering of animals is truly priceless. I mean, what exactly is beautiful about using products that are a result of animals suffering a lifetime in labs? Nothing. We’re better than that. And thankfully, we can all make a change right now.
Allow Me To Drop Some Knowledge
- While dogs, monkeys, cats, and other animals are used in pharmaceutical and other research testing, cosmetics tests in the United States primarily involve rabbits, guinea pigs, mice, hamsters, and rats. I don’t care how much you don’t dig on rats – they don’t deserve the kinds of gruesome and unnecessary testing that takes place in the hell holes they call “labs.”
- Globally, around 100,000 animals per year suffer and die because of animal testing.
- Disappointingly, animal testing remains legal in the United States. It has since been banned by the European Union, Israel, and India, with other countries postured to (hopefully) follow suit. You can read more at Humane Society International.
Let’s Out Some Brands, Shall We?
Outing people is completely uncool, but outing brands that conduct dastardly animal tests is my life’s joy. I’m sure I’ll get some sort of legal bitchslap for this, but the truth is the truth. And I get so frustrated when I see well-intentioned peeps say, “Oh, I love animals!” and then watch them buy a L’Oreal or Unilever product (some of the biggest animal testers on the planet), or worse, pimp these brands on their blogs. You’re not buying cruelty-free if you’re rocking products from L’Oreal, Stila, Chanel, Maybelline, Cover Girl, Yves Saint Laurent, Lancome, Unilever, and many, many more.
It’s not cute anymore and I’m calling this shit on the carpet. We can all do better.
Want to know who good-guy companies are? Check out this list. There are thousands of ethical companies that make high-performance makeup that harms no one. And speaking of good guys, check out Root Science.
Get to Know Root Science
So, I adore Gigja, the Icelandic-California babe whose skincare company, Root Science, makes incredible vegan, cruelty-free, and organic goodies to heal and repair skin to its healthiest. Inspired by Iceland’s natural beauty, only the finest, hand-selected, skin-loving ingredients make it into Root Science’s gorgeous glass bottles – no fillers, preservatives, water, or chemicals.
I adore the masks and serums, which have helped to keep my skin sane through the long, cold Chicago winters. Check out the products here.
Win Root Science and #BeCrueltyFree
In honor of #BeCrueltyFree Week and as a way to help you clean up your act when it comes to compassionate beauty, I’m giving away a Root Science Organic Detox Kit, which is completely customizable and an $85 value. Giveaway is open to US and Canadian entrants only, please.